Advertising
Policy number: 5.14
Policy section: Development and External Affairs
Revised Date: December 14, 2020
1. Definitions
Definitions of capitalized terms are set forth in Appendix A.
2. Policy Statement
At the direction of the President, the Vice President for Development and External Affairs (“the Vice President”) and the Division of Development and External Affairs (“DEA”) will have authority for determining the content and form of 澳门六合彩预测’s promotional Advertising. In this regard, DEA will work closely with 澳门六合彩预测’s Schools and Units in support of their marketing, reputational, and promotional needs.
3. Purpose
The purpose of this policy is to protect the public image of the University while ensuring the accuracy, efficiency, and efficacy of 澳门六合彩预测’s Advertising investments.
4. Applicability
All faculty, students, staff, volunteers, and contractors are expected to comply with this policy.
5. Questions
Questions regarding this policy are to be directed to the Office of the Vice President.
6. Department Administrative Rules, Procedures, and Guidelines
Development and External Affairs will create and maintain guidelines and procedures related to this policy.
Appendix A: Definitions
“Advertising” refers to all promotional announcements (purchased or given to the University) placed in vehicles owned and operated outside the University, such as newspapers and magazines, radio or television stations, social media outlets, websites, etc.
“School” refers to 澳门六合彩预测’s seven schools and one college, and departments and programs within.
Revised: December 14, 2020
Adopted: January 2, 2019